Green Square Associates is pleased to have advised the shareholders of Circle Research, one of the UK’s most highly respected B2B strategic insight consultancies, on its sale to Next Fifteen Communications Group plc. Based in London, Circle specialises in research-led solutions for clients’ specific brand marketing issues and delivers measurable commercial success. Circle’s largely blue-chip […]
Hacks are becoming increasingly big – and common news these days. Scarcely a month goes by without another major corporation being hacked, whether it’s for financial gain, political or terrorist motivations, or simply mischief. First of all there was the “WannaCry” attack of May, which affected Windows machines at the NHS, Deutsche Bahn, FedEx and […]
Barry Dudley and Intermarkeing were delighted to join The Drum Business Jam seminar in Leeds to explore “Is there such a thing as normal in the market any longer?” and how this impacts agency growth in 2017. Barry, Jamie Allan and Steve Sowden shared insights and inspiration around Intermarketing’s journey – growing from their origins […]
As negotiations over the UK’s departure from the European Union inch closer to officially starting, agency M&A advisers Green Square invited a selection of agency leaders with offices across Europe to lunch at The Ivy. On the menu was the question: what are the implications of Brexit on the availability and movement of industry talent […]
Green Square is proud to have advised the shareholders of Intermarketing Group, one of the UK’s largest and most respected independent marketing agencies, on its sale to Advantage Smollan. With 170 staff across offices in London, Leeds, Amsterdam and Sydney, Intermarketing is an integrated, creatively-driven and service-led agency with a focus on ROI. Intermarketing has […]
Two media dynasties. One selling, one wants to buy. The reasons for them doing so are broadly similar (consolidation and the ability to compete in global markets – of which more later), but the outcomes may be different. First of all, the news that Vivendi, the media giant which owns Universal film studios and Universal […]
Tony Walford, Partner at Green Square, was delighted to host the latest in a series of Amsterdam seminars in conjunction with The Drum Network. The theme “creating maximum value for your agency and trends in M&A” followed on from last years popular event. Hosted at the lovely Hoxton Hotel the guest list of leading Amsterdam […]
The huge success of Amazon’s Alexa device, and the growth of voice recognition software (VRS) in general, throws up a number of very interesting conundrums for the marcomms industry – and for search in particular. It’s now becoming clear that in the same way communication has moved from the desk/laptop to mobile devices like tablets, […]
Proper investigative journalism is, in these straitened times for newspaper publishers, sadly something of a rarity at the moment. There have been examples in recent times – The Guardian’s expose of phone-hacking, the Telegraph’s campaign on MPs’ expenses and Private Eye’s often fearless investigations into corruption and incompetence – but carefully-researched stories and campaigns that […]
Tony Walford was delighted to join The Drum Business Jam Manchester March event “Make profits, capture the latest creative trends and following on from Brexit”. Opportunities arise whenever change and uncertain economic times are afoot. Experience has shown that in times such as these there are two types of agency: the quick and the dead. […]