Latest News

Green Square at “Boom or bust in the new world order? Provoking thoughts on the agency future” panel event

Tony Walford was delighted to join leading industry figures at Kemp Little and The Growth Factory’s breakfast panel discussion on 17th October, offering insight and predictions on the future...

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Why M&C Saatchi can still be optimistic despite its accounting woes, Tony Walford writes in The Drum

One of the biggest talking points in our industry over the past few months has been what might colloquially be termed a “cock-up in the accounts department” over at...

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Green Square at the Pimento 2019 Conference

Barry Dudley, Partner at Green Square was delighted to speak at the Pimento 2019 Conference on 19th September at the Montcalm Marble Arch London Hotel. The conference focused on...

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The new golden age of marketing in the Netherlands Tony Walford writes in The Drum

In 2017 I gave a talk in Amsterdam in conjunction with The Drum titled ‘First Up Best Dressed – A Hothouse of Creative Talent‘. The talk looked at the...

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Green Square advises XXS Amsterdam on its acquisition by Candid Group BV

We are delighted to announce the acquisition of XXS Amsterdam, one of Holland’s largest independent strategic and creative agencies, by Candid Group BV. The acquisition complements the eight agencies...

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Expect more agency acquisitions as consultancies battle to keep up with each other: Tony Walford writes in The Drum

One of the big stories in the marcomms industry over the past few years has been the rise of the consultancies – PwC, Accenture, Deloitte, Ernst & Young, Grant...

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How to make your agency fit for acquisition: Barry Dudley writes in The Drum

As a Chelsea fan, the recent Carabao Cup final was one to forget – the first shot on target wasn’t until the 43rd minute, 0 – 0 after full...

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Mini management consultancies: marketing’s next hot startups? Barry Dudley writes in The Drum

Much has been made over the past few years of the threat posed to traditional ad and marcomms agencies by the management consultancies. This was especially true when Karmarama,...

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Ad agencies fade from view as Mark Read’s blueprint for WPP takes shape: Tony Walford comments in The Drum

Mark Read promised “decisive action” to revive WPP and his latest intervention – merging 154-year-old ad agency JWT with digital goliath Wunderman – does not disappoint. Not only does...

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Green Square advises CEM specialist aura corp on its acquisition by Marque Group

Green Square Associates are delighted to have advised the shareholders of aura corporation on its sale to Marque Group. Based in the UK and Germany, aura is a platform...

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