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Ad agencies fade from view as Mark Read’s blueprint for WPP takes shape: Tony Walford comments in The Drum

Mark Read promised “decisive action” to revive WPP and his latest intervention – merging 154-year-old ad agency JWT with digital goliath Wunderman – does not disappoint. Not only does...

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Green Square advises CEM specialist aura corp on its acquisition by Marque Group

Green Square Associates are delighted to have advised the shareholders of aura corporation on its sale to Marque Group. Based in the UK and Germany, aura is a platform...

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Green Square advises B2B International on its acquisition by gyro, Dentsu Aegis

Green Square Associates are delighted to have advised the brilliant team at B2B International on its sale to gyro, Denstu Aegis. Headquartered in the UK with 160 staff in...

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Green Square advises We Are Vista on its acquisition by ICF Consulting Inc

Based in London and Leeds, We are Vista is a leading creative communications business, highly recognised for its work in communications strategy, research, digital engagement, content development and creative...

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What’s in Sorrell’s playbook with S4 Capital?

You can’t keep Sir Martin Sorrell down, or out of the news. Shares in Sir Martin’s new venture, S4 Capital Group, were last week re-admitted to the London Stock...

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WPP confirms Mark Read as new chief executive: The Drum quotes Barry Dudley of Green Square

WPP has named Mark Read as its chief executive after a period as joint chief operating officer, succeeding Sir Martin Sorrell who departed in April. Read, who held the...

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Green Square’s US partner advises Bimm on its sale to Kyu Collective

R&D Venture Partners in coordination with partner Green Square are delighted to have advised Canadian CRM digital data agency Bimm on its acquisition by Kyu Collective.

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Enjoy listening to Tony Walford’s insightful podcast Planning for Exit. The latest episode in a series from Small Spark Theory.

Run your agency as if you are about to sell it tomorrow. Tony shares key insights about the importance of setting objectives for growth that in turn, guide the...

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Omnicom goes all in on data – but will it be enough to calm nervous investors?

The headlines over the past few months have been so dominated by WPP and Publicis that it’s almost easy to forget that other holding groups exist. Not least Omnicom,...

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Netherlands Marcoms M&A industry expert Tony Walford comments: WPP believed to be challenging former boss Sorrell for acquisition target MediaMonks

Sir Martin Sorrell’s former employer, WPP, is understood to be trying to beat him to the race to acquire MediaMonks. Earlier today the Dutch digital production firm emerged as...

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