I had the pleasure of writing this article from Australia (where I was for the last couple of weeks of the year), whilst absorbing myself in the marketing culture...
Read moreThe new year couldn’t have gotten off to a better start – at least for M&A buffs in the marcomms industry. Just yesterday (9 January), Yannick Bolloré, the newly-installed...
Read moreSo, farewell then 2013, the year that saw the biggest deal (the $35bn Publicis-Omnicom mega-merger) in the history of the marketing communications industry. It was a good year for...
Read moreThe deal that really caught my eye this week was Apple’s buyout of the ‘social analytics’ firm Topsy Labs on Tuesday. Apple paid $200m for the company – which...
Read moreOk, let’s deal with some of this week’s big news first. It seems that the rumours that have been circulating for days were true: yesterday (21 November) Publicis Groupe...
Read moreOne of the great (and most striking) things about being in this business – marketing communications – is just how diverse it has become. Had Green Square been in...
Read moreThere’s a common popular misconception that the creative and marketing industries are all exclusively based in, and obsessed with, London. While it’s undeniable that the capital is the centre...
Read more“Chapeaux off to Maurice”. On Monday morning (29 July), a bullish-sounding Sir Martin Sorrell appeared on Radio 4’s Today programme to comment on the stunning Omnicom-Publicis merger, which had...
Read moreWPP have been at it again. Yep, Sir Martin Sorrell’s company has been on the acquisitions trail once more. One of the interesting things about this particular group is...
Read moreOf all the established industries disrupted by the disruptive technology that is the internet, none has been more badly battered than the music business. There’s a certain irony in...
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