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Gratterpalm acquires CRM and multichannel agency Underwired – Advised by Green Square

We are delighted to announce the sale of London-based eCRM/CRM agency Underwired to creative communications agency Gratterpalm. The deal, advised by Green Square, Gordons Brown Butler and Lewis Silkin,...

Green Square advises KADENCE INT’L on its sale to Cross Marketing Group (CMG)

We’re delighted to announce the sale of Singapore registered KADENCE INT’L, one of the world’s largest global independent marketing insight agencies, to Tokyo based, Nikkei listed CROSS MARKETING GROUP...

Green Square advises KADENCE INT’L on its sale to Cross Marketing Group (CMG)

Publicis-Sapient buyout analysis: The deal no one saw coming is about reach, not scale.

Wow – nobody saw that one coming. It’s not every Monday morning one wakes up to discover that one of the biggest deals in the history of advertising has...

Green Square advises Less Packaging Company on its sale to DS Smith plc

We’re delighted to announce the sale of the packaging consultancy Less Packaging Company to London Stock Exchange listed packaging and recycling group DS Smith plc. This transaction brings significant...

Green Square advises pd3 on Management Buy Out

We’re delighted to announce the management buy-out of creative agency pd3. Working with both the founder, Paul Tully, Head of legal Lamia Tully, and Creative Director, Cat Botibol in...

With a hat-trick of acquisitions, WPP is stealing a march on its rivals in Brazil

Back in 2001, an economist named Jim O’Neill wrote a paper for Goldman Sachs in which he coined a brand-new acronym – the BRIC economies. Since then, of course,...

Green Square advises Bridgethorne on its sale to Ceuta Holdings

Green Square is delighted to announce the sale of category management, shopper marketing and analytics consultancy Bridgethorne Limited to US VC backed Ceuta Healthcare Group. Founded in 1997, Bridgethorne...

The Telegraph – SME Masterclass: How to deal with difficult customers. Tony Walford interviewed by The Telegraph

All customers are not created equal and sometimes they can be more trouble than they are worth. Here’s how to deal with the difficult ones: 1. Decide what the...

Apple and Beats: What Apple gains from the biggest deal in its history

After a month’s worth of rumour and speculation, Apple finally confirmed its purchase of the Beats headphone and streaming business (or, to give it its full name, Beats Electronics)...

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