We are delighted to have advised specialist healthcare communications agency OneHealth Communications on their acquisition by M3Medical Holdings. Founded in 2009 and based in London, ONEHealth Communications is a specialist data-driven healthcare communications agency delivering media and content services to one of the largest UK healthcare professional (HCPs) communities (150k+) via GDPR compliant marketing channels. […]
We are delighted to have advised Indigo Medical on their acquisition by Waterland PE backed imc group. Indigo Medical delivers sector-leading consultancy services to the world’s best known pharma brands, providing highly specialist expertise across the areas of pharmaceutical material and marketing review, commercial compliance, medical education and medical communications. Backed by Waterland Private Equity, […]
We are delighted to have advised predictive data-led business Shopper Media Group (SMG) and its subsidiaries – Capture Marketing, Lobster Agency, and Threefold Agency on their acquisition by Next 15. Based in London, Manchester and Liverpool and employing 115 staff, SMG, which includes subsidiaries Capture Marketing, Lobster Agency and Threefold Agency, specialises in data-led commerce […]
Tony Walford is looking forward to joining leading industry figures on thenetworkone’s new Leadership Seminar Mini-Series for independent agencies. Designed for agency leaders, to learn, share and network with real people facing the same challenges, the online programme comprises six “mini-series” of interactive seminars. Green Square’s seminar falls inside the series ‘Increasing the Value of […]
Clearly the cost of the pandemic has been enormous and at some point it will have to be paid for. The most likely source of funds will be higher taxes and, whilst the current UK government is very reluctant to hit people directly in their pockets, the Chancellor, Rishi Sunak, has been making noises that […]
Green Square are proud to be sponsoring the junior womens’ and men’s cycling team Tofauti Everyone Active, for a second year. When the team came into existence ahead of the 2020 season, they had no idea what was about to hit them. An exciting debut season of European UCI races was wiped out by Covid. […]
Back in the summer, Q magazine closed. If you’re of a certain age, or have more than just a passing interest in music, you’ll remember Q in its pomp. It was launched in 1986, a product of the publisher EMAP’s can-do culture and devolved management style (of which more in just a second). Q’s decline […]
Advertising is, they say, a people business: Saatchi & Saatchi; J Walter Thompson; Ogilvy & Mather; Abbot Mead Vickers; Doyle, Dane Bernbach. Historically it was all about the name(s) on the door. Many ad agencies were built in the image of one man – back then sadly they were always men – or a couple […]
Pre-lockdown there was already a strong case for companies to lead their strategy with digital and tech-driven activity, and the Covid-19 pandemic has only served to accelerate this. Green Square’s Barry Dudley weighs in on how companies can plan for the long-term in light of this, by finding an ‘ology’ of their own. For those […]
Who’d be in retail right now? While online vendors such as Amazon prosper (at the time of writing, the company is making $10,000 worth of sales a second), times for ‘brick and mortar’ shops have been – to put it mildly – torrid these past few years. Now, with the world enveloped in a Covid-19 […]