Amazon has long led the way regarding e-commerce and has been instrumental in the shift from physical retail to online shopping. This space is expanding and changing quickly with a growing number of players opening their online estates to become a marketplace. This has also opened the door for a new breed of agency: e-commerce […]
British agencies are coming off poorly in the global talent war. But equity-sharing schemes could enable agencies to market themselves better to new staff – and keep their current talent happy, argues Nick Berry of Green Square. The advertising sector is facing its worst-ever recruitment crisis, according to the World Federation of Advertisers (WFA). The […]
Based in Boston, Massachusetts, Inspired Health is a healthcare insights and intelligence consultancy. Using innovative market research techniques, Inspired Health assists its life science clients to better understand physicians, patients, administrators, and payers. These insights are leveraged to optimise clients’ product innovation and commercialise their assets. High quality research and insights are the foundation to […]
Currency instability may have the public spooked, but agencies can still find opportunities, writes Nick Berry of corporate finance and advisory practice Green Square. The full political fallout from the mini-budget is yet be seen, but there is no doubt that Liz Truss and Kwasi Kwarteng’s dramatic tax cuts have been the catalyst for further […]
The times we live in will be remembered for many things – a pandemic, war in Europe, 1970s-style inflation, a revolving door being installed at 10 Downing Street – but the rise of environmental and social awareness will not become a memory. The manner in which governments, business and individuals balance short-term economic pressures with […]
Based in Central London with an office in the US, Jigsaw Research is a leading market research and insights consultancy and an MRS Global Agency of the Year. Its team consist some of the industry’s most highly respected insight consultants who have worked both client-side and within advertising groups. Known in the industry as “the […]
Following the profit warning at S4 Capital, Green Square’s Nick Berry warns growing agencies not to ignore the necessary work of building support systems and infrastructure. The revelations about ‘chaotic accounting’ at S4 Capital last month not only dampened its share price and future growth forecasts, but also delivered a timely reminder to businesses of […]
Mergers and acquisitions can be messy affairs. And if you’ve been following the saga of M&C Saatchi you’ll have noticed almost daily alerts on the two suitors chasing it for acquisition. The creative agency, which seems not entirely keen on the possibility of a sale, currently has bids from two companies—with no conclusion in sight […]
With high wage costs and competition for talent hitting agency revenues, a new study from the World Federation of Advertisers (WFA) suggests the sector is facing its “worst-ever crisis” in recruitment. In a survey by the WFA and media advisory MediaSense, 85% of agencies reported that they faced a ”high” scarcity of talent while 54% […]
S4 Capital has been forced to push back the release of its full-year 2021 results for the second time this month, leading its share price to plunge 35%. Here’s what industry analysts have to say. S4 Capital, the advertising business owned by Sir Martin Sorrell, lost over a third of its market value after the […]