Opinion

Adapt or Die

Business, they say, is a lot like life – and so it is. In life, particularly at times of crisis or upheaval, it is not the strongest, or most...

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The newest new media: why more ads at ATMs could be on the cards

A notable trend on the mergers and acquisitions scene over the past year or so has been the acquisition of marketing agencies (or at least entities which could be...

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Is high street retail a new type of marketing agency?

First off this week, I wanted to throw a thought out there, prompted by the sad news last week that HMV, the sole remaining High Street music and DVD...

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Time to look back, time to look forward

In this, the first of our blogs for 2013, we’re going to take a look back at the past twelve months to see if we can get a feel...

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Acquisitions round-up: The best deals and juciest bargains as acquirers go on a Christmas shopping spree

It’s a familiar ritual for the less organised among us. We put off our Christmas shopping and leave ourselves open to last-minute panic buying. However, it seems that a...

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The latest digital deals: local has global appeal

The first of the deals we’re going to look at this week involved the Norwich- based (what is it about Norwich at the moment? – see previous blogs) digital...

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Green Square Blog: It’s not just the big groups who are buying – private equity’s on the acquisition trail too

One of the big misconceptions about the marketing services industry is that it’s a pond in which big fish swim around, sizing up smaller fish and then gobbling up...

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Green Square Blog: The Drum: Is the next big integrated group out there somewhere?

What’s interesting about all these acquisitions are that they signal the intent of medium-sized marketing agencies to grow and develop both scale and a wider, more integrated range of...

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Green Square sponsors NMA Effectiveness Awards

Green Square had a very enjoyable evening hosting a table at the recent NMA Effectiveness Awards at Grosvenor House.  Thanks to our digital clients and friends for making it...

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