With a guest list compiled of leading entrepreneurs within marcoms, media and tech, and Australasia’s PR and Communications guru Chris Savage having flown in from down under, we knew the Green Square Summer Event was going to be a hit. We were not wrong. Hosted at The Ivy Club, we are proud that the seminar […]
As we’ve been predicting for the past couple of years, Yahoo has finally been bought. There have been a number of putative suitors for the venerable (or faded, depending on your point of view) internet giant over the years, but earlier this week (Monday) it was finally bought, by US mobile telecoms giant Verizon for […]
If you’re in the M&A business, the phrase ‘a good strategic fit’ – as parroted on press releases, in media statements and in front of analysts and investors – has a certain familiarity about it. But in the case of News Corp’s surprise £220m swoop for TalkSport owner The Wireless Group, it’s not just a […]
The UK’s landmark decision to exit the European Union (EU) has pushed the advertising industry into uncharted territory, with both brands and agencies scrambling to assess if this vote means advantages or problems to come. Stock prices are tumbling. Sterling is falling. Uncertainty has gripped the business world and the impact has already knocked advertising’s […]
Whatever else you might think of it, Amazon has got its PR operation sorted. Scarcely a week goes by without the online behemoth making the news in some way. Whether it’s technological or marketing innovation, daft stuff about drones, or promising to deliver groceries within an hour, Jeff Bezos’ company is never far from the […]
“Whatever happened to all the startups?” somebody asked me the other day. It wasn’t an entirely flippant question, and it got me thinking – there hasn’t been too much action in the startup scene this year. I’ve no idea why this is. In a highly consolidated industry, as marketing communications undoubtedly is these days, there […]
As someone who works for a business that puts firms wanting to realise value in touch with firms looking to acquire, and which then helps to facilitate the deal, one of the questions I’m most often asked when I tell people what I do, is: “What makes an ideal purchase?” Fundamental to this is understanding […]
Merger and acquisition advisers Green Square has launched a new ad campaign, created by London advertising agency Hometown. Positioned to stand-out in the “pretty serious” world of professional services communications, Hometown developed a Tarot theme for the campaign – why would you leave your life’s work to fate when it comes to choosing the right […]
As M&A rumours go, it was a pretty bizarre one. I’m talking, of course, about the past week’s rumours that the Daily Mail was going to buy Yahoo (well, sort of, but we’ll come to that in minute). We’ve written about the ailing (cruel, but it has to be said) 1990s tech giant many times […]
Where does the time go? I ask because I was staggered to learn that Twitter is 10 years old. First of all, those 10 years have just flown by. And although a decade isn’t long in geological terms, in the world of marcomms and technology it’s an age. And that passing decade proves just how […]