Why Sorrell’s S4 Capital is just so damn attractive right now. Tony Walford writes in The Drum

After boasting of ‘unprecedented’ trading activity and unveiling a confident rebrand job, S4 Capital – now Media.Monks – is flying high. Tony Walford explains why the company is performing so well right now. If there’s one iron rule in the marcomms business, it’s this: never write Sir Martin Sorrell off. You do so at your […]

Speculation Around Indie Agency Engine’s Sale Leads to Questions of Who Might Buy It – and Why. Tony Walford writes in Adweek

It’s been a funny century for the marketing and communications industry: the rise of holding groups, consolidation, startups, digital disruption, even a pandemic, the effects of which we cannot yet even begin to analyse let alone understand. In the tumultuous 20 years so far, many names have come and gone. Once-mighty agencies have been subsumed […]

Sony Music buys Somethin’ Else in global podcast push. Green Square are proud to have advised Somethin’ Else on the transaction

Sony Music Entertainment (SME) June 16, 2021 announced the acquisition of leading UK audio, TV and social media producer Somethin’ Else, marking a major ramping up of SME’s in-house creative production capabilities and the creation of a newly expanded global podcast division. Steve Ackerman and Jez Nelson are to lead the global division, marking the […]

Looking forward? Follow the money! thenetworkone Indie Summit May 2021

Tony Walford joined independent agency leaders and their teams at The Indie Forum on Thursday 27th May. Tony’s seminar “Looking forward? Follow the money!” delivered insightful commentary on why some of today’s independent agencies succeed and others fail – why holding companies are going through tough times – and what the new generation of Private […]

Green Square advises The Boundary on its deal with Mobeus

The Boundary is a visualisation studio pioneering the use of digital technologies to represent the built environment. It’s mission is to evoke emotion through imagery. Using proprietary technology and IP, The Boundary creates virtual reality experiences, short films, animations, and photo-realistic imagery. Founded in 2014, The Boundary rapidly gained an international reputation as a leading […]

Green Square advises ONEHealth Communications on its acquisition by M3

We are delighted to have advised specialist healthcare communications agency OneHealth Communications on their acquisition by M3Medical Holdings. Founded in 2009 and based in London, ONEHealth Communications is a specialist data-driven healthcare communications agency delivering media and content services to one of the largest UK healthcare professional (HCPs) communities (150k+) via GDPR compliant marketing channels. […]

Green Square advises Indigo Medical on its acquisition by Waterland PE backed imc group

We are delighted to have advised Indigo Medical on their acquisition by Waterland PE backed imc group. Indigo Medical delivers sector-leading consultancy services to the world’s best known pharma brands, providing highly specialist expertise across the areas of pharmaceutical material and marketing review, commercial compliance, medical education and medical communications. Backed by Waterland Private Equity, […]

Green Square advises Shopper Media Group on its acquisition by Next 15

We are delighted to have advised predictive data-led business Shopper Media Group (SMG) and its subsidiaries – Capture Marketing, Lobster Agency, and Threefold Agency on their acquisition by Next 15. Based in London, Manchester and Liverpool and employing 115 staff, SMG, which includes subsidiaries Capture Marketing, Lobster Agency and Threefold Agency, specialises in data-led commerce […]

thenetworkone Leadership Seminar Mini-Series for independent agencies starting in March 2021

Tony Walford is looking forward to joining leading industry figures on thenetworkone’s new Leadership Seminar Mini-Series for independent agencies. Designed for agency leaders, to learn, share and network with real people facing the same challenges, the online programme comprises six “mini-series” of interactive seminars. Green Square’s seminar falls inside the series ‘Increasing the Value of […]