The latest digital deals: local has global appeal

The first of the deals we’re going to look at this week involved the Norwich- based (what is it about Norwich at the moment? – see previous blogs) digital agency Selesti acquiring – for an undisclosed sum – the search marketing division of Online Media Group (OMG). Selesti, by contrast, is a youngster. It only […]

Green Square Blog: It’s not just the big groups who are buying – private equity’s on the acquisition trail too

One of the big misconceptions about the marketing services industry is that it’s a pond in which big fish swim around, sizing up smaller fish and then gobbling up those they regard as the most attractive and the most potentially nutritious. While it’s true that most acquirers in our industry consist of large groups – […]

Green Square advises ESA on its sale to BDRC Group

We’re pleased to announce the sale of the UK’s leading in-store research and data collection agency, ESA (Market Research) Limited, to BDRC Group, the UK’s largest independent market research consultancy. The acquisition will lift the annual turnover of the BDRC Group to over £20m. Established in 1979 and under 100% ownership of Belfast based branded […]

Green Square advises Hometown on start up funded by StartJG

We’re delighted to announce the start-up of a new advertising agency, Hometown, funded by a 35% stake from world-class brand, design and retail environment agency, StartJG. Hometown’s founders have deep experience across advertising and digital disciplines, having previously founded one of the UK’s most highly awarded digital agencies, Saint, as well as producing numerous above-the-line […]

Green Square advises FRUKT on its sale to Interpublic Group

We’re delighted to announce the sale of one of the world’s best known and highly regarded strategic creative music and entertainment agencies, FRUKT Limited, to the US headquartered Interpublic Group of Companies (“IPG”). IPG is a global advertising and marketing group and FRUKT will be joining IPG’s Octagon Entertainments, the world’s largest sponsorship consulting practice. […]

Green Square advises Succinct Communications on its sale to Chime Communications

We’re pleased to announce the sale of one of the UK’s leading strategic medical communications companies, Succinct Communications, to Chime Communications PLC, a leading marketing services group for a potential total value of £10.6m. Based in Amersham, Succinct has particular expertise in market access and key opinion leader and advocacy development in the field of […]

Steak Digital advised by Green Square on its sale to Dentsu

We’re delighted to announce the sale of leading digital media agency Steak Group to one of the world’s largest marketing services groups, Dentsu, based in Tokyo. Founded in 2005, Steak has 94 employees with offices in London, New York and Melbourne and is widely recognised as a market leader in digital search marketing. Steak will […]

Your Future advised by Green Square on its sale to Meteorite

We’re pleased to announce the sale of a majority stake in strategic brand consultancy Your Future to integrated direct response agency Meteorite. Green Square acted as advisor to the shareholders of Your Future throughout the process. Your Future has worked closely with Meteorite since 2009 and its acquisition will further augment the offer of both […]